For custom-built toolchains, it's extremely useful to be able to override the CPack packaging instructions, especially on Windows.
Elsewhere in the build it's already possible to override the Vendor that appears in the binary. It would be nice to be able to carry this through to installers.
This patch does introduce a CMake warning about the CPACK_NSIS_COMPRESSOR variable having a newline character. Note that no changes have been made to the variable values themselves here, just the caching.
Please either add docstrings for each of these or use mark_as_advanced to hide them from regular developer cache editing activities. Preferably both.