[NewPM] teach -passes= to emit meaningful error messages
All the PassBuilder::parse interfaces now return descriptive StringError
instead of a plain bool. It allows to make -passes/aa-pipeline parsing
errors context-specific and thus less confusing.
TODO: ideally we should also make suggestions for misspelled pass names,
but that requires some extensions to PassBuilder.
Reviewed By: philip.pfaffe, chandlerc
Differential Revision: https://reviews.llvm.org/D53246